We do AI Discovery: we work to make your business appear when clients ask about your industry in the new AI search engines. And we build the rest of the path — website, WhatsApp automation, and bookings — so that visibility turns into real customers.
If you recognize any of these scenes, it's because your business needs digital infrastructure, not more of your effort.
Search changed. The way to show up in it changed too. And once they find you, what comes next needs to run on its own so you're not stuck to your phone.
AI Discovery is the entry point — not just another option on the menu. Because visibility without conversion is useless, and conversion without visibility is impossible. The four paths are in the order your real client walks through them.
AI Discovery. It's the new category of positioning — because search engines changed. We work your presence both on traditional engines (Google) and the new ones (ChatGPT, Gemini, Perplexity): technical structure, extractable content, schema, authority, and continuous monitoring. What used to be called SEO is no longer enough on its own.
Professional, fast and bilingual site that loads well on any phone. Designed so the visitor understands in 5 seconds what you offer and writes to you without hesitation. Works 24/7 without you needing to be there.
Automation with AI trained in your voice: your clients get immediate responses, friendly tone, accurate info. When a case needs a person, it reaches you ready to solve.
Digital booking system integrated with your calendar. Your clients choose a time, confirm, and pay if needed — all without your involvement. You find out when it's already done.
Partly yes, and we think it's important to say so. 70% of AI Discovery work is solid technical SEO — semantic structure, schema, optimized content, domain authority. That same work is what makes AI models find you better.
But the other 30% is new and specific: how LLMs read and cite, which sources they prioritize, what they say today about your industry, how to build content these systems can paraphrase and attribute. Without that second layer, they're selling you half the job.
We changed the name because the game changed. Not to sell you smoke.
These are starting points. The final scope we define together before any payment, no surprises, no fine print.
The wedge. We get ChatGPT, Gemini, Google and the new AI search engines to start recommending you. It's a monthly service: AI changes constantly, so the work is continuous.
So when they reach your business, they convert. Compact professional site, designed so people understand in 5 seconds what you offer.
So what comes in doesn't eat your day. Serious automation: WhatsApp with AI, bookings, integrations, and payments.
The four paths in a single package: AI Discovery + premium website + automation + bookings. For established businesses that want the whole journey running from day one.
A website without maintenance ages fast. This plan isn't technical hosting, it's operational support so the asset we deliver stays alive and current. Optional, but recommended.
Applies to Paths 02, 03 and 04 (where we deliver a website). The AI Discovery Path is already a monthly service by nature, it doesn't need this maintenance on top.
We don't believe in inflated proposals or processes that leave you waiting. Here's how we move from your first message to your project up and running.
Via the form or directly on WhatsApp, whichever is easier. Tell us where you are and what's blocking you.
Not a bot — a person from the team. If it makes sense for your case, we'll set up a 15-minute call at no cost to understand better what you need.
Scope, timing, investment. Everything in writing, no fine print. If it doesn't make sense for you, we'll say so.
Regular check-ins, visible progress, important decisions always with you. We don't disappear until it's delivered.
We're a team of Argentinians who fell in love with Asunción — its people, its culture, its way of working. Tapé means path in Guaraní, and that's what we do. We draw a clear path between what your business offers and what your clients are searching for in AI search engines. We work with few clients at a time. We choose who, and that's why we can go deep.
We show who we are because trust also grows when you can see the people who are going to answer.
A pizza, a Paraguayan Pilsen, and the conviction that technology should accompany the entrepreneur, not absorb them.
Asunción is our base. The city that welcomed us with generosity and taught us new words. Tapé was the first.
We answer plainly so you understand quickly how we work and whether Tapé is the right partner for what you're looking for.
Because AI Discovery is the wedge: it occupies the space most agencies haven't even named yet. It gets you found where people search today, and from there you can add the rest (web, WhatsApp, bookings) when you need them. If you already have a website but nobody finds you, AI Discovery alone moves the needle. If you're just starting, it's worth combining it with the Starter path so when people arrive, they convert. We define this together based on where you actually stand.
It's for you if: you have an established business or one in serious growth in Paraguay, Argentina or the region, you value being answered by people rather than bots, and you understand that showing up in ChatGPT and Gemini will be as important as showing up in Google. Restaurants with multiple locations, clinics and professional practices, real estate, travel agencies, established businesses.
It's not for you if: your main budget is below USD 1,200, you're looking for "a quick cheap website", you want to compare quotes against Fiverr freelancers, or it bothers you that we'll honestly tell you when something doesn't make sense. We're not the cheapest agency. We're not the most expensive either. We're the one that specializes in getting you to show up in the new AI search engines — and everything that work requires around it.
Four things, in this order: AI Discovery (so ChatGPT, Gemini and Google recommend you), professional websites that convert, WhatsApp automation with AI trained in your voice, and digital booking systems. That's it. We don't do branding, we don't do community management, we don't do Meta Ads campaigns, we don't do standalone graphic design. If you need any of that, we have colleagues we recommend — but it's not what we do.
We'll tell you honestly and, if we can, refer you to someone who does it well. We prefer not to take a project outside our core rather than do mediocre work by not saying no. Specialization is what lets us charge what we charge and deliver what we deliver — and diluting it by taking "any project" would be the short road to becoming just another agency.
We show starting prices to give you quick context. The final scope we define together and confirm before you pay anything. No fine print, no hidden costs.
No. The first call is 15 minutes, free and with no commitment. We use it to understand what you need and see if Tapé is the right partner. If we move forward, that conversation becomes the basis for the proposal. If not, we tell you honestly and we part on good terms.
The system confirms instantly that we got your message. A person from the Tapé team responds with real context in less than 1 business day.
Once the scope is confirmed, we send you a secure payment link, or you can transfer / pay by QR. We use the most practical options for Paraguay, and international transfers for clients abroad.
Yes, always. Automation helps us make first contact more efficient and handle repetitive cases, but behind it are three real people. When you need a human, you have one.
The clearer you describe your starting point, the faster we can propose something concrete. If you'd rather talk first, we'll set up a 15-minute call at no cost, to get to know each other and see if it makes sense to work together.
We'll respond within 1 business day. If you want to speed up the conversation, you can continue on WhatsApp with the summary already prepared.